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For the last several months I have been working with Janet (aka newspapergirl.com) on creating a title for her new online pr book. That’s right, I said several months! We have gone through hundreds of possibilities. Personally, my favorite so far is, “Lois Lane’s Complete Guide To Online Press Releases” (her blog tagline is: The Lois Lane of the Web). Something about not infringing on trademarks keeps her from going with that title. Can you really trademark Superman!
It would not surprise me to learn that Janet has lost some sleep over her struggle of coming up with a nice catchy title. So, I decided I would help her further and research the titles on books people like. I’ve read hundreds of people’s top 3,5,10 books list. As I read these lists I would copy to a text file titles I liked. Soon I was creating a rather comprehensive list of my own.
I realized that my research might be of use to others so I compiled them into categories and created my own (rather large) top list. I do give full disclosure that I have not read most of these books. Though, I do start out with a list of the books I have read, which are books found in other lists. I also must disclose that each book links to Amazon for you to buy, and yes, my affiliate code is embedded (hey, this list represents countless hours of my life, the least I can ask for is 15% of your purchase ).
Anyway, I think this list should also be helpful for Janet in finally deciding on a title for her book. If not, I recommend she just go with something as generic as “Online PR Book”—it worked for Aaron Wall (who, incidentally didn’t make the list, since SEOBook is no longer a book).
This is a list of the books that I own, which are found on the following lists. Every book I highly recommend. I am particularly a huge fan of Seth Godin. I have read most of his books and I am a strong believer of his philosophies. I also highly recommend Jason Alba’s book on LinkedIn (and his follow-up book on Facebook). Jason is a friend and I was privileged to read his book before it was published. He definitely knows what he is talking about.
Paul,
I read this list and wanted to buy even more books! I still don’t have the title to my book but it was so kind of you to create this post. I can appreciate how much work it was. I need to thank you in my book for your mentoring and friendship. You are the person who introduced me to online marketing which has led to me writing this book.
Thank you,
Janet
Thanks for the very comprehensive list. I think it is great. I would suggest adding Ja-Nae Duane’s “How to Start Your Business with $100″. The book just came out and as a member of her org., I a copy beforehand. Great stuff and very informative. Not sure if it is on amazon yet, but I know you can get it at her site: http://www.Ja-Nae.net.
I may also suggest all of Malcolm’s books. He is great and you can learn a lot.
@Lowell: Thanks for the heads up on Ja-Nae’s book. I would be glad to write a review for her book in exchange for a copy of the book (digital or tangible is fine). Let me know.
This is a really good list and contains many of my favourites and a great many more that I’ve never come across! I sometimes wonder whether I’m the only person running out of space to keep books. It’s got so bad that I now keep an index of those books that are kept in the loft.
One thing that comes to mind though is the advice I got from Charles Burke: “If all you do is read without using it, well, that’s just entertainment.”
Now, I’d better go brace those roof joists!
@Jon: Little did my wife know when she married me that she also inherited a significant library as well. She is telling me all the time that I need to go through and purge my books. However, my library is really a reference collection—I may not read all my books but I never know when I may have to reference them. Best of luck bracing your roof joists! For me, I just need to build on a whole new wing for my library Ü.
I just invited Howard Berg, the World’s Fastest Reader to join us at our Glazer-Kennedy Houston Marketing event last week. Glad we did, looks like I have a lot of reading to do. It was great, I handed out a much shorter list to our members which included some of the titles listed above. A couple I can think of are “The Astonishing Power of Emotions,” Esther Hicks and Jerry Hicks and “Winning Through Intimidation” by Robert Ringer and of course, everything by Dan Kennedy.
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(I am surprised that I don’t really have any blogging books. I am a fan of Darren’s work and wouldn’t mind having this in my library);
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Paul,
I read this list and wanted to buy even more books! I still don’t have the title to my book but it was so kind of you to create this post. I can appreciate how much work it was. I need to thank you in my book for your mentoring and friendship. You are the person who introduced me to online marketing which has led to me writing this book.
Thank you,
Janet
Thanks for the very comprehensive list. I think it is great. I would suggest adding Ja-Nae Duane’s “How to Start Your Business with $100″. The book just came out and as a member of her org., I a copy beforehand. Great stuff and very informative. Not sure if it is on amazon yet, but I know you can get it at her site: http://www.Ja-Nae.net.
I may also suggest all of Malcolm’s books. He is great and you can learn a lot.
@Lowell: Thanks for the heads up on Ja-Nae’s book. I would be glad to write a review for her book in exchange for a copy of the book (digital or tangible is fine). Let me know.
Paul, thank you for the interest. I just sent you a tweet. I would love to send you a copy for review.
Lowell, thanks for the love!! I am so glad you like the book.
This is a really good list and contains many of my favourites and a great many more that I’ve never come across! I sometimes wonder whether I’m the only person running out of space to keep books. It’s got so bad that I now keep an index of those books that are kept in the loft.
One thing that comes to mind though is the advice I got from Charles Burke: “If all you do is read without using it, well, that’s just entertainment.”
Now, I’d better go brace those roof joists!
@Jon: Little did my wife know when she married me that she also inherited a significant library as well. She is telling me all the time that I need to go through and purge my books. However, my library is really a reference collection—I may not read all my books but I never know when I may have to reference them. Best of luck bracing your roof joists! For me, I just need to build on a whole new wing for my library Ü.
I just invited Howard Berg, the World’s Fastest Reader to join us at our Glazer-Kennedy Houston Marketing event last week. Glad we did, looks like I have a lot of reading to do. It was great, I handed out a much shorter list to our members which included some of the titles listed above. A couple I can think of are “The Astonishing Power of Emotions,” Esther Hicks and Jerry Hicks and “Winning Through Intimidation” by Robert Ringer and of course, everything by Dan Kennedy.