It might be a little strong of language to refer to Matt as a god, but he truly is amazing with what he has done with wordpress. I actually meet Matt last year at a WordCamp in Utah. The event was really good and it was also nice to rub shoulders with Matt. He really is a down to earth bloke who loves what he does. Not to mention he has a stellar piece of software.
Any one who knows me, knows that I am a wordpress geek. Plugin, themes, blogs, anything wordpress I study and analyze just about anything I can, and I do it just about every day. Pathetic…possibly, but a good career as well. Anyway, I found the below interview of Matt on WordPressOfTheDay.com and thought I would share it. I really like the cinematography done by SpeakingEvents.com (the company interviewing Matt), and I feel it gives a good insight to what wordpress really is all about. I particularly like the part that he talks about why wordpress is free. You can almost see pain in eyes as he talks about putting ads on wordpress (he is talking about wordpress.com). It’s funny and inspiring all at the same time.
Blah, blah, blah, everyone is doing it. The web is littered with unoriginality. Find what makes you unique and stay with it. Vow to be unique. Example:3 Doors Down—A True SEO Music Video Ü
2. Blog imperfectly
Give yourself a time limit when writing a post and then publish it when you hit the deadline. Published imperfection is progress. Unpublished perfection is worthless. Vow to have flaws. Example: My Imperfect Plan
3. Blog the future
Anyone can tear apart the past. Look into the future and take a chance on what might not be. Not only does it help you look for possible opportunities, but it also gives your blog unique perspective. Vow to guess the future. Example: The Day Search Engines Died!
1. Be unique 2. Give more than you take 3. Do one task at a time 4. Find and resolve problems 4. Access others' knowledge 5. Listen to feedback 6. Learn to be inquisitive 7. Test, test, test 7. Distinguish sense from nonsense 8. Grow from mistakes 9. Accept change as inevitable 10. Befriend your competition 11. Study different industries 12. Learn to build not game 13. Understand the motivation of emotion 14. Work for yourself 15. Build loyalty 16. Don't fear failure 17. Study the past, critique the future 18. Ignite users' curiosity 19. Allow creativity to flourish 20. Never give up
Top Search Marketing Mistakes
* Mistaking CTR for Conversion * Not using negative keywords * Unoptimized landing pages * Using all default settings * Ignoring tracking results * Not using Geo-Targeting * Not using Day Parting * Not proofreading your ads * Only using Broad Match * Giving up too soon
* Unoptimized title tags * Poor content * Slow site speed * Ignoring social media * Forgetting about conversion * Not staying current on SEO changes * Using splash pages * Overuse of Ajax * An unbalanced backlink profile * Ignoring site structure