Making Money Off Your Blog

by Paul Wilson

 

money-tree.jpgOne cannot be a marketer and not use advertising as a means to accomplish marketing success. Yet, there’s nothing I dislike more in marketing then ad prostitution (which seems to be rampant on the Internet).

I do believe that there can be a balance between good content and ways to monetize this content. Lately I’ve been researching different ways to turn blogging into a full time profession.

As I have done my research Google Adsense always seems to be the suggestion for the first thing a blogger should do when monetizing their blogs. It seems that Google Adsense feeds into the the Internet dream of having a website that generates money with little effort.

In my quest to see if Google Adsense really delivers the true Internet dream I stumbled across a great website called Adsensemeter.com. This website shows how much money you would make if you had Google Adsense running on your blog.

I wouldn’t absolutely bank on the predictions of Adsensemeter.com but it does make a compelling argument for Google Adsense. Since my blog is fairly new, I decided to go and look at my fellow Utah bloggers who are not using Google Adsense and see how much potential money they are losing out on :).

(1) I thought I would pick on my business partner first. Janet has some ads on her site but not Google Adsense.

adsense_janet.jpg

(2) I actually looked at both of Steve’s websites (twelvehorses.com and utahtechspotlight.com). Something I found interesting was that there was currently no Google page rank for the Twelve Horses blog; whereas Utah Tech Spotlight had a page rank of 5. However, between the two sites Adsensemeter shows that Twelve Horses, with no page rank, would be the money maker.

adsense_12horses.jpg

(3) Jason runs Jibberjobber.com “a personal relationship manager that allows you to do everything you need to do to manage a job search and optimize your network relationships – for the duration of your career!” I don’t ever seeing Jason monetizing the JibberJobber blog, but the extra five to six hundred dollars could pay for some great off shoring programing! ūüėČ


adsense_jason.jpg

(4) So the below payouts threw me off. At first I thought that Jeff Barson was bringing enough traffic to make ten to thirteen thousand dollars a month. However, if you look at the actual graph it shows that this is an adsense payout for squarespace.com, a site similar to word press and blogger. So I guess you can’t tell how much money you would make off of adsense if you have a sub-domain blog.

adsense_jeff.jpg

(5) With how popular Phil Windley is here in Utah I was expecting his adsense payouts to be more like Janet’s. Of course, I should note that to even make this amount of an adsense payout would be nice.

adsense_windley.jpg

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