Recently I was invited to teach web marketing at a local community college. When asking the class what the first step of marketing was I received an overwhelming answer of SEO. This seems to be the vast perception of internet marketing. However, there are actually two steps one should take before even beginning search engine [...]

The last several posts have been about my mistake in not branding my blog right. Recently I stumbled across a cool website, brandidentityguru.com, that helps you determine how strong your branding is. There were several things that I found really interesting. First, was the Branding Test. This little quiz has you go through 12 questions [...]

It has taken some time but I finally feel that MyMarketer.net has become the blog I’ve wanted. I like the new look much better than before. People just didn’t get the whole reference to the kitchen sink. This is a principle I learned long ago in marketing—don’t try to be too tongue in cheek, people [...]

I have been seriously blogging since February of this year. It has been interesting to see my blog evolve over such a short time. You may have noticed the new superhero design. I got tired of explaining to people what I meant by kitchen sink marketing. Unfortunately, when you find my blog in google you [...]

The other week I was working with my friend Scott who I’ve mentioned on this blog for having a talent for finding great domain names. Anyway, Scott and I started to notice something about the domain names we were searching on. We noticed that the names which we were searching for dot com availability would [...]

I have been curious about how much “buzz” we have been generating here in SLC in trying to get Seth Godin to come. More particularly, I wanted to see a comparison with the other cities who are doing the same thing. When I did a search on Seth Godin’s book tour all I could find [...]