Archive for August 2011

Can Blog Spam Comments Get You Penalized in Google?

by Paul Wilson

Can Blog Spam Comments Get You Penalized in Google?

Will Google penalize you for pumping out spammy comment backlinks on the blogosphere? The quick and dirty answer is no—with the disclaimer that you didn’t do thousands of these links overnight (spammy backlinks or not, you will trip a Google algo that way).

The next question that follows this answer generally is “Does it help my Google rankings by being a blog comment spammer?” Apparently, thousands upon thousands of spammers seem to think so, and if Google is completely honest they would agree as well (though they really can’t be so forthright).

Google can do their best to create algorithms which diminish the value of comment spam, but, like many mathematical solutions to human issues, it cannot be 100% perfect. Therefore, the spammers know that even if they only get  power from one spammy backlink out of a hundred it is still worth their efforts.

 
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How Does Google See Your Website?

by Paul Wilson

How Does Google See Your Website?

Recently, a friend shared their hypothesis on how Google Sets can be used to see what keywords Google thinks a site should rank on. Basically, he advised building a short list showing the keywords with the most density on your site and throw them into Sets. The final outcome would show the keywords Google feels you would best rank on.

I tried this out on MyMarketer, and a list of very broad keywords came about. Obviously, since I pulled the density from MyMarketer’s home page, which dynamically changes with the publishing of a new post, the accuracy of this method seems questionable.

Furthermore, there is a warning label on Google Sets stating that the service will expire September 5th of this year. So, even if my friend is correct about his assumption (which I am doubting) it wouldn’t matter much in exactly one week.

 
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WordPress Categories Versus Tags

by Paul Wilson

Tags are often a misunderstood element of WordPress. Many people for some reason use tags and categories interchangeably, which dilutes the point of either function.

The way I like to explain the relation of tags and categories to your blog is that of a book with chapters and an index. Categories are the chapters to a book and tags are the index to the same book. Categories should focus on high level segregation; whereas, tags are more on the granular bases with your information division.

The amount of tagging is really dependant upon the content, but if you are only adding one tag to a post you are not optimizing the value of the tag and might as well just use your categories. Having multiple tags provides several entries in your blog’s content “index,” and makes it easier for the post to be found.

 
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Does the Blue Twitter Bird Have a Name?

by Paul Wilson

Does the Blue Twitter Bird Have a Name?

The same little blue bird has been Twitter’s mascot for over four years. During that time Twitter has not made any official statement to whether or not their bird has a name. Some people have taken upon themselves to come up with names on their own. Such as David Lanham, of Iconfactory, who named the bird “Ollie.”

However, there is a tweet from the Twitter account which refers to the blue bird’s first name as Larry.  Interestingly enough, Larry quite possibly has a middle and last name as well.

 
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